For Sale:

Asking Price: $6,950,000

Description

For sale is a portfolio of 35 websites in the highly desirable coupon niche. Several of these were developed in-house as white label sites for plug-in-play in any media site (newspapers, magazines, blogs with high traffic) and can be running in just 7 days. The customization of the white label sites are complete with accurate SEO.

The business model includes revenue streams from CPA, Advertising, Google Ads and CPC. Day-to-day operations, including content and coupon writing, are outsourced to contractors.
The platform surpassed the mark of +21 million unique visitors in 19 countries across a wide range of sectors from fashion, travel, retails to food and entertainment and the company collaborates with more than 50 international affiliate networks on 4 continents.

The company has created an in-house custom-built translation tool using Google Translate with which it has a license. For efficiency, coupons and content are created in the native language of the contracted writer. Using the custom-built translation tool, the coupons and content can then be translated into as many languages as needed. Additionally, this tool also allows for currency conversion as well. Translation can be expensive and time consuming, costing thousands of dollars. With the translation tool, operations are efficient and accurate allowing for the translation of content and coupons with little time and cost involved.

The business has demonstrated YoY growth. For Jan- Aug 2021, revenues are up 27% and profits up 39% over the same period in 2020. Continuing this trend through the remainder of the year, the company had expected to reach profits of ~1,280,000 Euro ($1,484,000 USD) for the full year of 2021. With income for Sept and Oct 2021 having exceeded original forecasts and November expected to do the same, the total for the year will also exceed original projections.

Key Benefits:

• 7 Years of operational history leading to an authoritative position in the discount & voucher codes niche
  Top 5 coupon site Brazil, Top 3 Spain, Top 1 Portugal, Top 5 Netherlands
  
• Rapid revenue growth with a CAGR of 59.9% between 2019 and 2020(e) and continued growth in 2021
  
• Impressive volume of traffic with over +50M pageviews over the LTM
  
• Strong organic search presence with keyword rankings for c.65,500 keywords and a robust backlink profile
  
• In-house white-label coupon platform running sites in different countries able to generate a massive income
  
• Multiple growth opportunities
  
• Passive and diverse revenues streams
  
• In-house technology called White-label that enables the company to create new coupon code sites that can be plugged in with media companies
  
• Revenue generating networking of coupon codes site able to run-in real-time thousands of offers, updates and orders
  
• Data entry by staff is minimal since all of the steps of the process were created to have maximum automation
  

Financial Summary

2021 Proforma Gross Revenue* $1,651,273 USD

2021 Proforma Cash Flow* $1,484,355 USD

2021 Proforma Gross Revenue 1,423,511 Euro

2021 Proforma Cash Flow 1,279,616 Euro

*Converted from Euro to USD at the exchange rate of 1.16 on 10/11/21. USD equivalent at time of sale will vary based on exchange rates.

Financial Overview

Other Information

Growth

This is a unique opportunity for a new owner to take over an established content business with strong cash flows and vast growth opportunities. Some ideas for growth include:

• Expanding to English speaking countries
• Expand white label technology in US and UK media companies
• Utilize approx. 100K email list
• New Affiliate Partners
• Grow and further diversify Industry Focus

Competition

The major advantage over others in this niche is the company’s white-label technology created in-house and fine-tuned over several years.

Interested? Let's get in touch!